Doing business with the opposite sex: 3 essential communication tips for women

Studies have shown that men and women think, speak and even decide differently. What does this have to do with your business? Well, a lot. We’ll examine some of them from a female business owner perspective for today’s post. If you have male clients, employees, vendors or

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Competitor Analysis Template for Small Businesses: Free tool

We talked about the importance of competitor analysis in today’s episode and we also looked at the most important questions you need to ask when you start out. Here’s a template with all that information in a nice actionable format. Just right click here and download. Now

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Marketing Focus Day 3: Who do your customers love?

A good marketing strategy starts out with an understanding of the market. Today’s episode will show you how to do a basic competitor analysis and find your unique selling point. Here we go Remember to share your comments, AHA! moments or questions below. I love hearing from

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Bonus Tip: The ‘Other’ use for Twitter

  Here’s a hint: It’s got nothing to do with staying in touch with anyone

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Marketing Focus Day 2: What’s the point?

  The second most important ingredient in your Marketing recipe is to define the purpose of your marketing plan. In today’s episode you will learn: 1. How to define the goals for your marketing plan Remember to share your goals in the comments below. I’d love to

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Marketing Focus Day 1: What’s your marketing mindset?

I’m starting a new Small Business advice podcast whose sole purpose is to break some rules and have some fun. I’m going to share business strategies with actionable items, i.e. something you can apply in your business right now to get positive results, in less than 5

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